Fernlight/Brand
Draft · v0.3 + Add source

Sources & direction

Everything the system is built from — and the visual direction it follows. Changing the direction regenerates the draft; locked values never move.

Visual directions

Same screen, three directions · all respect 2 locked values
Create your workspace Continue
Clinical calm
Airy spacing, soft radius, teal-led. Closest to your guidelines.
Create your workspace Continue
Warm humanAI proposal
Serif headings and rounder shapes. Coral used for emphasis.
Create your workspace Continue
Precise denseAI proposal
Tight spacing and crisp corners for data-heavy products.

Brand profile

2 locked
Primary colour#0F766E · guidelines p.6
Accent colour#E8735A · guidelines p.6
Neutral ink#10201D · guidelines p.6
Aa TypefaceIBM Plex Sans · p.8
◰ Logo clearspace1× mark height · p.3
“ VoiceCalm, clear, reassuring · p.12

Sources

4 files
PDF fernlight-brand-guidelines.pdf24 pages · colours, type, logo, voice Read
SVG fernlight-logo.svgPrimary mark, light and dark Read
WOFF2 IBMPlexSans-*.woff23 weights Read
JSON tokens.jsonW3C Design Tokens · 38 tokens mapped Imported
Also accepts W3C Design Tokens JSON exported from other token tools.